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Morgan Stanley executive: Cryptocurrency ETF adoption is still in its early stages; financial advisors are still evaluating allocations. - CoinFeed
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Morgan Stanley executive: Cryptocurrency ETF adoption is still in its early stages; financial advisors are still evaluating allocations.

March 18, 2026
CoinFeed News

CoinFeed reported on March 18th, citing The Block, that Morgan Stanley's Head of Digital Asset Strategy, Amy Oldenburg, stated that the adoption of cryptocurrency ETFs is still in its early stages, as financial advisors are still evaluating how digital assets can be integrated into traditional portfolio models. Currently, most demand comes from independent investors rather than advisor-managed accounts. Oldenburg said, "This is a process, and we are still in a very early stage," noting that approximately 80% of crypto ETF trading on the platform comes from independent investment accounts. "Independent investment is just one piece of the puzzle; we still need to do more work, working with financial advisors to understand how to incorporate it into future asset allocation models."

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