BBVA partners with OpenAI to drive AI transformation in banking using ChatGPT Enterprise.
CoinFeed reported on June 13 that Spanish banking group BBVA announced a strategic partnership with OpenAI to fully integrate artificial intelligence into customer service, business operations, software development, and employee workflows. This partnership aims to drive the transformation of the banking business towards an AI-native model, with the goal of redesigning the bank's operating model using AI, including areas such as customer experience, commercial banking services, risk management, operational efficiency, software development, and employee productivity. It is reported that BBVA employees have created over 20,000 custom GPTs internally, of which approximately 4,000 are frequently used by teams, covering multiple business areas including legal, risk, customer service, finance, and marketing.