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X Product Lead: Video Theft Rampant on X, Video Editor to Launch, Original Accounts to Get Priority Recommendations - CoinFeed
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X Product Lead: Video Theft Rampant on X, Video Editor to Launch, Original Accounts to Get Priority Recommendations

July 7, 2026
CoinFeed News

CoinFeed July 7 news, X Product Lead Nikita Bier responded to criticism that "X is becoming TikTok". On the X platform, video post impressions are now close to half of total impressions. Many popular accounts' videos are stolen from other users' content, sometimes even videos from five years ago. The team believes that this content repurposing negatively impacts user experience and business. Therefore, X will first launch a practical video editor to encourage creators to produce original videos, making content exclusive to the X platform. Nikita Bier's call to original creators, original content creators are facing huge opportunities; although the algorithm may take time to recognize, once recognized, they will grow faster than other accounts.

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